The Customer Experience In The C-Suite: Sincerity or Lip Service?

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Some have suggested that the customer experience is the single most important aspect in achieving success for companies across all industries. And the C-suite is devoted to improving the customer experience. Or is it? Scott M. Broetzmann examines the leadership habits of exceptional companies in terms of how they use customer survey data to improve the customer experience.

Clear to read the full article at ModernDCBusiness.com

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Scott Broetzmann

President & CEO, CoFounder at Customer Care Measurement & Consulting

Scott Broetzmann has over thirty years’ experience in advising companies on how to invest limited customer experience dollars wisely to ensure happy customers and investment return.

Latest posts by Scott Broetzmann (see all)

• Customer Care Measurement & Consulting has partnered with Medallia - July 17, 2018
• TRANSFORMING LISTENING INTO ACTION: Fortifying VOC Programs - February 14, 2018
• Feeling like the Grinch? ‘Customer rage’ is real - January 2, 2018