- Sep 22 2014
Article: Customer Service, CRM, Customer Experience—What's the Difference?
John Goodman presents a series of compelling essays on the customer experience.
In this piece, John illuminates the inherent differences between the jargon of customer-centricity and their implications for companies aspiring to be the best
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President & CEO, CoFounder
Scott Broetzmann has over thirty years’ experience in advising companies on how to invest limited customer experience dollars wisely to ensure happy customers and investment return.